Wanting is a feeling

They have to want the results the data delivers.

They have to want it more than you want to deliver it.

Otherwise, the data exists for you

Rather than the business.

Have you heard this conversation before in the data-verse.

Data Team - “Here’s your data”

Business Team - “Great! What does it do?”

Data Team - “Beats me. It’s a report we were told to migrate. You figure it out”

Is anyone surprised that the data collects cobwebs?

How do you get a business team excited about data?

Get them excited about what the data delivers.

Yes, excitement is a feeling.

And feelings drive adoption more than any action or belief.

I’m glad you are here.

Sawyer