How to use data in decision making

If you want to be successful in data in your organization you have to focus on outcomes:

Here’s a mental model you can try on:

—> Use data to reduce uncertainty in decisions.

Your leaders are constantly faced with decisions.

What to buy, sell, move, invest, adjust, configure.

How much to shift, advance, retreat, scatter, consolidate.

Bombarded with decisions.

The core way they can make better decisions - and close the gap on their desired outcomes - is to reduce uncertainty in those decision.

Every decision has an element of unknown. The more significant the decisions is to the organization, the more value reducing the uncertainty is.

This is where data comes in.

To help decision makers reduce their uncertainty.

Important decision with high uncertainty? Reducing uncertainty is highly valuable.

It moves the needle on the key outcomes.

Which is the fastest way to win with data.

I’m here,

Sawyer

from ​The Data Shop​