What is a data-driven decision?

What is a data-driven decision?

-> A decision that has less risk or uncertainty because of data.

The fundamental nature of running an organization is making decisions. That's what executive leaders do day in and day out.

Their decisions are what they are hired for, fired for, and get bonuses for.

  • What strategy do we adopt?

  • What location should we open next?

  • Who should we hire for this important role?

  • How much should we invest in this new project?

All of these decisions are filled with risk and uncertainty. You don’t have perfect information about the world.

The more certainty you have about a decision, the more likely you are to get the outcome you want.

The primary value of data is in reducing the uncertainty in these decisions.

People want outcomes.

They are constantly making decisions to try and get those outcomes.

If you can make their outcomes more likely (using data), then they will sing your praises.

Promotions, career growth, budget approvals, and beyond come easier after that.

I’m here,

Sawyer

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