That’s risky

We are risk adverse without vision.

And risk seeking with a clear vision.

If, when an opportunity, idea, strategy, or tactic is thrown on the table, the people around the table say things like…

“That’s risky”

“Think of what could go wrong”

“I’m not sure I’m willing to risk that”

Those statements are likely a symptom of fuzzy vision. A lack of direction.

An idea feels far riskier when aren’t sure if the end result is worth it.

An opportunity feels far riskier when you have several competing outcomes in view.

A strategy feels far more risky if we aren’t clear of the result we want.

Teams that have a clear vision of where they are headed and what outcome they are all working towards. So when an idea shows up that is focused on pushing them closer to that outcome they are far more likely to say…

“thats worth it”

“Go for it”

“I’m all in”

Because when the outcome is what everybody knows about, and everybody wants, taking a risk is just part of the journey.

Sawyer

from The Data Shop