Data-driven decisions don’t come out of nowhere.

You can't make data-driven decisions if you don't have any meaningfully defined decision-making process.

You will fail every time.

When the vast majority of leaders and executives rely on gut instinct and their experience there is no coherent decision process where you can insert data.

This is why so many data strategy initiatives fail. If the goal is to get decision-makers to make rely on data when making decisions then just giving them data won't fix it.

The data will just be ignored. And leadership will go on “trusting their experience”

Instead, you have to overhaul their decision-making framework - a MUCH hard task!

Your data strategy initiatives - should you be brave enough to attempt one - must have a decision-making framework as the focal point.

Otherwise, you’ve paved an expensive data platform highway to career frustration.

I’m here,

Sawyer